Poor McQueen, he's barely resting in peace (or living it up upstairs with Issy Blow and his mum) yet execs at his company are considering bitchslapping Cadburys Chocolate with a lawsuit over their new Flake advert. The advert in which a woman seemingly floats whilst her dress billlows in slow motion is dangerously close to the hologram of Kate Moss from his 2006 show. It even features a similar dreamy, ambient soundtrack.

"This is about Baillie Walsh 's work. It was his house style that attracted us rather than any previous work he had done." Said a Cadbury rep in full-on denial mode. "The Alexander McQueen show is not relevant. His previous work was one of many of our visual references but not the only one. We would not accept the charge of imitation."

Hmmm... Well all you can do is watch the vids and judge for yourself to see if it is a case of Alexander McQueen getting trigger-happy with the lawsuits or indeed Cadbury are shameless ripping-off a dead dude.

Posted on June 14, 2010 at 10:41:06 by The Real Runway