Milano Boys! Burberry

London
Jun 22, 2010

Out poured the wan, sickly looking boys at Burberry Prorsum, leathered and studded and looking as if they'd been peeled straight from the streets of east London. Christopher Bailey is unquestionably following a pretty trite, yet seemingly perennial rock n' roll aesthetic in his spring/summer 2011 collection - which read kinda heavy for the warmer months: those knee-padded leather trousers will require some talcum powder insertion for sure.

Whilst he wasn't playing at punks, military motifs fed through with khaki, camel and army green knitwear and epauletted shirts. The Burberry trench even got a military remix with multiple stud detailing. It's a bold move on Bailey's to attempt such grungy, subculture look at such a luxe level - one clearly befitting his scrawny teen models perhaps more than the City traders who can actually pony up the scrilla for those leather trousers. Whilst Balmain can rework the same themes as Bailey and present them at insanely high costs, the looks are polished and by no means alienate the older clientele who can actually afford it.

Nevertheless Bailey is the golden boy and when you understand he is launching, Burberry Acoustic - a showcase of up-and-coming bands curated by him - everything makes perfect sense.


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