So Rodarte has been all kinds of irresponsible and brewed-up a right shitstorm after not only naming part of their new MAC make-up range after impecunious, Mexican border city, Juarez, but Factory, Ghost Town and del Norte. Juarez is an impoverished city, known for its huge rape and murder rates.

It's like, modern Mexico ain't smiley people in sombrero's, sipping tequila and shaking their maracas, Mulleavey sisters. But they should know this!! Somewhat baffling is their own Mexican heritage - their grandfather came from Zacatecas, migrating to the US post the Mexican revolution.

Anyway, it's been Operation: Damage Control with their grovelling statement, "We recognize that the violence against women taking place in Juarez needs to be met with proactive action. We never intended to make light of this serious issue and we are truly sorry."

Yeah, yeah yeah, just how did ya'll even THINK linking a vanity product with the grim reality and suffering of many women was in anyway taking 'proactive action'?? "We are thankful for all the comments calling attention to the urgency of addressing this situation". Even after this whole sorry cosmetic brouhaha, despite their now so-called enlightenment to the situation, will they do a f***king thing to truly benefit it, aside from wallow in their own shame..?

The great irony comes with the deathly-pale hues of the MAC line - clearly Latina's were not in their target market, it was just OK for them to ignorantly hijack wretchedness and suffering for their own self-serving, exploitative agenda.

Posted on July 21, 2010 at 2:00:26 by The Real Runway