Iconic 80's fashion house, Trussardi have kinda comparatively fallen off the radar in terms of their spotlight-hugging Italio contemporaries; Prada, Dolce, Fendi et al. But not that they should be overlooked. Their ‘urban’ spin-off, Tru Trussardi is launching its first ever endeavour into the world of eyewear in spring/summer 2011. TRR has taken a sneaky peek to let you know whether the house (that perhaps, alas, has become more synonymous with tack than taste over the years) has delivered.

So did they succeed? Almost certainly, yes. Rather than simply testing the metaphorical waters with a line that simply appeals to, ahem, their usual WAG clientele, Trussardi have made a splash with a universally desirable selection of assortment of luxury, sunwear and optical frames for fashionistas, not just footballers’ wives.

Naturally there are flamboyant pairs that would appeal to hardcore Trussardi diehards; there’s big and there’s bling and there’s animal print. But, mercifully Tru Trussardi have clearly bonded with the word ‘subtle’, so nothing is done to hurl-worthy excess. Instead, clever texturing and a repeated nod to the fifties has reunited the brand with its reputation of classic Milano chic.

Posted on October 24, 2010 at 10:36:01 by Jessica Riches